Revenue and profit may look good on paper, but neither guarantees the survival of your business. 

Cash flow is the true lifeline of every 7-figure CEO. 

In this episode of the Say Yes To Profits® Podcast, Dr. Octavia Conner breaks down the three types of cash flow and explains why understanding all of them is essential for financial leadership.

You will learn how operating, investing, and financing activities impact the money actually available in your account, and why ignoring these movements could leave your business looking successful on paper but broke in reality

The real definition of cash flow and why it matters more than revenue or profit

The three types of cash flow every CEO must monitor

Why focusing only on operating cash flow creates blind spots.

How investing and financing activities can quietly drain your reserves

Cash flow is movement, not numbers on paper. It reflects timing and availability of money, not just profit reports.

There are three types of cash flow. Operating, investing, and financing must all be tracked for a full picture.

Profit does not equal cash. You can be profitable and still run out of money if you ignore investing and financing activities.

Cash flow tells the truth. It reveals whether your business is truly stable or at risk of collapse.

Ask yourself:

• Am I monitoring all three areas of cash flow, or only focusing on operating cash?
  
  

If you are only focused on operating cash, you may be missing financial leaks that can put your business in a dangerous position.

Download the 7-Figure Cash Flow Confidence Kit at SayYesToProfits.com/CashFlowKit.

This free resource will help you strengthen your cash flow and lead with financial clarity and confidence

Cash flow is the ultimate truth-teller of your business. It does not lie, it does not exaggerate, and it will always show whether your company is built to sustain or collapse.

Once you understand and manage it properly, you gain the clarity, confidence, and power to say yes to profits every single day.

Thank you for tuning in to another episode of the Say Yes To Profits® Podcast. Be sure to subscribe, leave a review, and share this episode with your women CEO friends. Until next time, Say Yes To Profits!