I am Dr. Octavia Conner, the Founder and CEO of Say Yes To Profits®, a Virtual CFO and tax strategy firm devoted to helping seven-figure plus, service-based minority women CEOs build profitable, sustainable businesses and create generational wealth.
My mission is clear. I am here to stop entrepreneur failure, especially among women of color, and to create one million profitable CEOs.
After walking away from corporate America in 2011, I built a nationally recognized firm from the ground up. That journey, which included financial setbacks, near-bankruptcy, and ultimately a breakthrough, fuels everything I do today. I have made it my purpose to demystify finance and equip CEOs with the strategic financial and tax systems they need to scale with confidence, clarity, and peace of mind.
With over 20 years of experience in accounting, finance, and taxation, I created the Say Yes To Profits Framework. Using this proven system, my firm has helped over 97 percent of our clients increase their revenue by 250 percent on average in just 12 months while saving more than 55 percent in business taxes.
My personal philosophy is simple: Money flows to the CEO who knows how to manage it, master it, and multiply it. That belief drives everything I do, from KPI tracking and tax reduction strategies to cash flow forecasting and customized financial dashboards.
I hold my clients accountable while empowering them to smile when they log into their bank accounts and confidently position their businesses to say yes to profits.
I have been named one of the Top 50 Accountants in North America twice and was honored with the 2024 Presidential Lifetime Achievement Award. I am here to help women CEOs shift from financial stress to power and build businesses that are as profitable as they are impactful.
If you’re ready to gain clarity, multiply cash flow, and finally feel in control of your finances, schedule your discovery session today.