Case Studies

CLIENT SUCCESS

Our success is dependent upon our clients’ success. Throughout the years, we have helped several business owners and entrepreneurs across the United States eliminate money worries, gain financial control, develop a strategic plan and scale their businesses to 6- and 7-figures.

Read their success stories below and find more testimonies here.

CASE STUDY 1
CASE STUDY 2
CASE STUDY 3
CASE STUDY 4
CASE STUDY 5
CASE STUDY 6
CASE STUDY 1

Overview

Before meeting Octavia, Dr. Karen felt frustrated, overwhelmed and uncertain about the financial matters of her growing consulting business. Her ability to scale to 7-figures seemed like a mystery to Dr. Karen because her finances were in total disarray.

Situation

Dr. Karen met Octavia at a women’s conference in 2019. At that time, Dr. Karen was tired of trying to understand and manage her firm’s finances. She spent more and more time and money trying to learn and implement different money management approaches than she spent on earning revenue. However, in the end, she was left frustrated and uncertain about her consulting firm’s growth and financial stability.

Approach
  1. Octavia conducted a comprehensive analysis of Dr. Karen’s accounting system and previous years’ tax returns. 
  2. Say Yes To Profits rebuilt her accounting system to provide the financial clarity, control, and confidence Dr. Karen needed at a click of a button. 
  3. SYTP streamlined her accounts receivable system, enabling her to receive faster client payments. 
  4. After SYTP conducted a financial audit, they identified excess money leaks and cash flow shortages left unseen for years by the untrained eye. 

Once her finances were accurate and reliable, a financial plan for Dr. Karen was created that included customized pricing for profit formula, a 12-month budget, a closely monitored 13-week forecast, and additional tools.

Results
  • Generated more income in one month than in the previous year
  • She’s now easily able to maintain a 6-figure bank balance 
  • Sales and revenue have doubled year over year
  • Dr. Karen now has the ultimate financial peace of mind
Say Yes To Profits Services
  • Full-Service Accounting
  • Virtual CFO Services
  • S Corporation Formation
  • Payroll Administrator Services
CEO Testimony

“In less than one year, my company grew by 854%, and I consistently maintain a 6-figure bank balance. This wouldn’t have been possible without Octavia Conner and Say Yes To Profits as my Virtual CFO firm.”

As a person who “doesn’t like numbers,” that part of my business was–as they say in the ‘hood–A HOT MESS!   Say Yes To Profits took a task off my plate that I didn’t like and I didn’t have the expertise to do.

Thanks to Octavia and her team, all my accounts are reconciled, my books are balanced, and my taxes are filed!  Additionally, I now have a financial plan for my business that will result in recurring monthly income and continued revenue growth!

I am so happy to have Octavia as a part of my team and just wanted to share my experience with you.

If you need a dedicated CFO for your business, call Octavia!

Dr. Karen Townsend

KTownsend Consulting, LLC

CASE STUDY 2

Overview

Say Yes To Profits provides ongoing Virtual CFO services that have enabled the organization to streamline its processes, gain financial clarity and make strategic business decisions while increasing profit margins from a negative 0.05 to 30%

Situation

Georgia Nurses Association had recently released its controller of 13 years before contacting Say Yes To Profits. The CEO wasn’t receiving the financial reports or a solid financial strategy to make critical decisions to move the organization forward.  The internal financial system was unorganized, unreliable, and outdated. The organization was behind on accounts payable, government filings, and payroll processing and was experiencing an increasing decline in profit margin.

Approach
  1. Conducted a comprehensive review of the organization’s financial reports, previous tax returns, and accounts receivables
  2. Analyzed the organization infrastructure, receivable days, internal communication system, and payroll system
  3. Research the historical decline in profit margins and cash flow
  4. Streamlined monthly closing, accounts payable, and online accounts receivables processing.
  5. Switch the organization’s payroll system to a more robust, online system
Results
  • Recreated the previous year-to-date financials and caught the company up on late payroll filings and accounts receivables.
  • Immediately transition the company from using paper checks and an outdated version of QuickBooks Desktop to an online paperless infrastructure using QuickBooks Online, Intuit Online Payroll, Gmail, and Bill.com.
  • Created and maintained a yearly and monthly budget which allowed the organization to significantly reduce money leaks while increasing monthly profit margins from -0.05% to 30%
  • Implemented a seven-day monthly closing process and provided monthly detailed financial reports and industry analysis, thereby enabling the CEO to gain financial clarity, control, and confidence.
  • Completely eliminated late payroll processing, caught up on late filings, and implemented employee/employer portals and transactions to an efficient online payroll system.
Say Yes To Profits Services
  • Virtual CFO
  • Process Improvement
  • Full-Service Outsourced Accounting
CEO Testimony

“As the Chief Executive Officer of the Georgia Nurses Association, I had the pleasure to use Mrs. Conner’s services. What could have been many sleepless nights was anything but… Say Yes To Profits came in and provided clarity to a very foggy outlook and also provided recommendations on cost-saving measures that would prove to be extremely beneficial to our Association.

At the onset, Mrs. Conner came in and conducted an analysis of our spending habits, including payroll and capital expenditures. She identified duplicative efforts and helped us correct those issues. Additionally, she helped usher our Association into the 21st century by completing as much work as possible using electronic documents. Mrs. Conner unearthed many pieces of information that I was unaware of, and she convinced me that things would work out fine in spite of the unknowns.

Mrs. Conner was patient in reviewing our documents and candid when it counted. She didn’t paint a rosy picture of what we wanted to hear. She told us what we needed to hear and provided professional assistance in helping us get to where we needed to arrive. While we are still growing and learning about our potential challenges, we have the confidence in knowing that with the support of Mrs. Conner and Say Yes To Profits, we will be in a much better place.”

Thanks so much!

Marcus Downs

Chief Executive Officer

CASE STUDY 3

Overview

Before contacting Say Yes To Profits, the South Fulton Chamber Of Commerce employed an administrative assistant to handle the basic bookkeeping.
As the organization grew, the president wasn’t receiving timely, comprehensive financial reports and therefore lacked the clarity needed to understand the true financial health of the chamber.

Situation

The South Fulton Chamber Of Commerce was growing at rapid speed; however, the president and board of directors were not confident in the financial information received from their bookkeeper. The lack of financial data hindered them from making critical decisions on upcoming events, projected earnings, and costs. The rapid growth and ever-changing business environment surpassed the bookkeeper skillset, resulting in poor financial management and delayed financial reporting.

Approach
  1. Analyzed their accounting infrastructure and their monthly closing process
  2. Met with the board of directors to gain clarity on their financial needs, goals, and wants
  3. Streamlined their accounts receivables system and identified excess money leaks
Results
  • Transition the organization from a paper accounting system to QuickBooks online, fully integrated with a faster more reliable accounts receivables process
  • Created customized financial reports that detailed the earnings and cost per event and for the chamber as a whole
  • Implemented a seven-day monthly closing process and attended monthly board meetings to help the board of directions understand and use the financials to make wise decisions
  • Implemented a more robust collection process and reduce the number of NSF by 95%
Say Yes To Profits Services
  • Full-Service Outsourced Accounting
  • Process Improvement
CEO Testimony

“I just want to thank Octavia Conner for working with the South Fulton Chamber of Commerce and in guiding us on how to be more organized and knowledgeable about finances. Her guidance has helped us to keep more accurate and complete financials for the chamber.
Since she has been preparing the chamber’s financial reports, I now have more time to focus on growing the organization and other important productive chamber activities, while having the confidence in knowing our financials are in order for anyone to review at all times.
She has truly been an invaluable asset to the chamber.”
Sincerely,
Y. Dyan Matthews (President & CEO)
CASE STUDY 4

Overview

Under the direction of their new president and due to the misfiling of the previous year’s tax return and missing financial data, Welcome All Park Athletic Association desired to revamp its accounting department.

In the process of searching for a new CFO, Say Yes To Profits was highly recommended. Say Yes To Profits was contracted to completely restore their financial records and provide business insight and ongoing financial management support.

Situation

During the transition of the new board of directors for WAP, the incoming president noticed that their financial reports lacked vital information to analyze the organization’s history and develop a growth plan. Due to this lack of financial transparency, the organization operated severely in the red month after month.

During this transition period, the organization also received a letter from the IRS informing them that crucial information was missing from their tax return, and as a result, a penalty would be assessed.

These challenges identified that the current accountant lacked the skill set the organization needed to remain in compliance, maintain a reliable financial management system and begin the new season in the black.

Approach
  1. Gathered all available financial information, including source documents, complete customer records, and previous year’s tax returns
  2. Conducted a comprehensive review of the organization’s financial reports, past tax returns, and collection process
  3. Amend the last tax year’s return
  4. Switch the organization to a more robust accounting system using QuickBooks Online
  5. Identified ways to the organization were leaving money on the table and experiencing severe money leaks.
Results
  • Identified missing financial information, thereby recreating previous year-to-date financials
  • Collected revenue over 120 days, enabling the organization to experience a 40% increase in immediate revenue
  • Process full payment for tax penalties and bought the organization’s tax filings up-to-date
  • Access to the online platform provided to keyboard members, resulting in full financial transparency and financial confidence across the board
  • Significantly increased ongoing revenue by 45%, reduced cash leakage by 22%, and increased overall profit margins by 36.3%
Say Yes To Profits Services
  • Full-Service Outsourced Accounting
  • Process Improvement
  • Virtual CFO
CEO Testimony

“When we needed assistance with the finance department of our 501(c) 3, Octavia volunteered her services as the Financial Secretary, providing solutions that not only filled our immediate need but improved our operational efficiency overall.

Very quickly, Octavia became an important asset to our association. Octavia is very knowledgeable of all accounting practices and makes conscious decisions when handling our organization’s finances. Her reporting is very accurate, and she even implemented a system that allowed us to gain complete control and insight into our cash flow by providing detailed, accurate financial reports.

She immediately resolved a pressing matter enabling us to focus on providing an outstanding experience for the kids. I would recommend Octavia for any organization that is in need of effective accounting service and even higher level business consultant that will support and enhance the growth of their company.”

Brittany Brison
President

CASE STUDY 5

Overview

Before meeting Octavia, Chef Vedam felt overwhelmed and uncertain about the financial matters of his gluten-free catering company.

Chef Vedam thought his situation would be too much to handle and repair due to the financial position of his QuickBooks file. Chef Vedam also desired an accountant to support, guide, and hold him accountable for achieving his business goals.

Situation:

Chef Vedam lacked financial clarity, control, and confidence in his numbers. His QuickBooks file was beyond several years, and it left him feeling confused and unorganized. Before hiring Say Yes To Profits, Chef Vedam attempted to work with a previous accountant who did not provide the financial guides and resources needed to feel financial peace of mind.

Chef Vedam found Octavia through Access to Capital for Entrepreneurs Organization. Octavia often volunteers as a business coach for ACE to advise new and senior small businesses in Atlanta, GA.

After having a discovery session and enjoying the ease of speaking with Octavia regarding such a private, sensitive matter – his finances, Chef Vedam decided to hire the team of SYTP on the spot!

Approach:
  1. Octavia conducted a comprehensive analysis of Chef Vedam’s accounting system and previous years’ tax records.
  2. Based on the discovery, the SYTP team designed a solid financial plan that positioned Chef Vedam to significantly increase his cash flow within three months.
  3. During the process, SYTP rebuilt Chef Vedam’s accounting system and QuickBooks Online file.
  4. The new system allowed him to streamline his accounts receivables system, which positioned the company to receive larger, faster, and more timely client payments.
Results:
  • In the first year of working with SYTP, the company grew by 145%.
  • Business taxes reduced by 30%, resulting in $0 tax liability for the year.
  • Larger, faster, and timely client payments begin to occur, which resulted in cash flow increasing to high five-figures
  • With the ultimate financial peace of mind, Chef Vedam is now spending quality time with his family and friends and cooking with financial peace of mind.
  • Chef Vedam now has the ultimate financial peace of mind, which leads to more time with his family.
Services
  • Full-Service Accounting
  • Process Improvement
  • Virtual CFO
  • Payroll Administrator
CEO Testimony

CASE STUDY 6

Overview

For years before meeting Octavia, Allison felt overwhelmed and uncertain about the financial matters of her two companies OMGirlAli and Black Being. Her company’s origins spurred from her community’s needs meeting her passions.
After experiencing some success, Allison knew that to continue to grow, she needed to gain a deeper understanding of her finances.

Situation:

Before hiring Say Yes To Profits, Allison felt she lacked financial clarity, control, and confidence in her numbers. Allison needed a foundational structure that would help her build two profitable businesses.
Allison met Octavia through an entrepreneur cohort based out of California. Octavia came highly recommended as an accountant that had helped many of the entrepreneurs in the cohorts over the years gain control of their finances and maintain profitable businesses.
Allison enjoyed the language Octavia used to simplify money management, business success, and profitability. After the presentation, Allison booked a discovery session with Octavia and immediately hired her!
As their journey began, Octavia encouraged Allison to “work on her business instead of always working IN her business.” Octavia builds a solid financial foundation for both companies, positioning Allison to accelerate its growth by 33.5% within one year.

Approach:
  • Octavia conducted a comprehensive analysis of Allison’s accounting system and previous years’ tax records.
  • The SYTP team designed a solid financial plan that positioned Allison to uncover money leaks, identify and increase revenue streams and build a cash reserve.
  • During their monthly financial session, Octavia helped Allison understand her finances, key business metrics, and cash cycle.
  • Allison used the financial guidance and insight to revamp her revenue streams which positioned her to earn money faster.
  • In addition, Allison tripled her cash flow by implementing the SYTP Cash Management system.
Results:
  • According to Allison, she finally felt confident in her ability to grow her business.
  • By building two highly successful and profitable businesses, Allison was able to purchase her dream home after one year of working with SYTP.
Services
  • Full-Service Accounting
  • Process Improvement
  • Virtual CFO Services
  • Payroll Administrator


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